| Keyword | CPC | PCC | Volume | Score | Length of keyword |
|---|---|---|---|---|---|
| northwestern basketball mascot | 0.34 | 0.9 | 65 | 50 | 30 |
| northwestern | 0.7 | 0.2 | 2723 | 48 | 12 |
| basketball | 0.49 | 0.5 | 142 | 56 | 10 |
| mascot | 1.04 | 0.6 | 4910 | 67 | 6 |
| Keyword | CPC | PCC | Volume | Score |
|---|---|---|---|---|
| northwestern basketball mascot | 0.46 | 0.2 | 92 | 17 |
