| Keyword | CPC | PCC | Volume | Score | Length of keyword |
|---|---|---|---|---|---|
| define ethos appeal | 1.34 | 0.4 | 1295 | 49 | 19 |
| define | 1.41 | 0.2 | 816 | 77 | 6 |
| ethos | 1.64 | 1 | 9803 | 76 | 5 |
| appeal | 1.2 | 0.3 | 5532 | 63 | 6 |
| Keyword | CPC | PCC | Volume | Score |
|---|---|---|---|---|
| define ethos appeal | 0.39 | 0.5 | 2768 | 34 |
| define ethos rhetorical appeal | 0.14 | 1 | 4057 | 93 |
